Joanna Swash | kerfuffle

Joanna Swash

CEO of Moneypenny

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Track record

Recruited as Moneypenny’s first sales person in 2005 - today, Joanna is Group CEO of an international business that has grown to employ more than 1000 people across continents, turning over £50m in 2020.

Joanna played a key role overseeing the company’s entry into the US market, as well as subsequent private equity investment by ECI Partners in 2018 to accelerate Moneypenny’s UK & US plans for expansion and acquisition.

At the heart of Moneypenny lies a unique culture based on mutual respect and trust. Joanna’s intimate understanding and nurturing of these founding principles has seen the business enjoy recognition as a Sunday Times Best Company to Work For for over a decade.

Above all else, when it comes to outsourced communications, Joanna believes passionately that businesses of any size should ‘stick to their knitting’: “Focus on what you’re really good at - and let experts help take care of the rest.”

Blog Articles

My favourite suppliers

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My favourite books

Culture Decks Decoded – Bretton Putter

5 Dysfunctions of a Team – Lencioni

My favourite quote

''A leader is best when people barely know he (or she) exists…when his (her) work is done, his (her) aim fulfilled, they will all say: We did it ourselves.” - Lao-Tzu, an ancient philosopher and founder of Taoism

“Leadership is about making others better as a result of your presence and making sure that impact lasts in your absence.” — Sheryl Sanberg, COO of Facebook

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