Despite the fact that UK inflation has hit a forty year high of 9%, agents across the UK are still seeing demand for properties outstripping supply, with new instructions largely flat during May, according to a recent RICS survey in June 2022.
The RICS survey also suggests there is little prospect of more homes coming onto the market in the immediate future. Further research from TwentyEA shows that stock over the last five years has reduced by nearly 46%, with stock available at any point during May 2022 sitting at 114,466, while stock available at any point in May 2017 was 210,934.
To help agents differentiate themselves from competitors, TwentyEA has developed Spotlight, which analyses agents’ performance in their local area across a range of metrics, including the average sale price they achieve compared with the asking price; the average time it takes them to sell a property; and how their performance compares to that of their closest competitors.
Spotlight offers agents unlimited fully white labelled reports, providing independent verification of key performance metrics, an invaluable resource in the hands of high perfoming branches.
Katy Billany, Executive Director of TwentyEA comments: “With such a tight market, agents need all the help they can get to win new instructions.
“We have developed the TwentyEA Spotlight report to help agents to build priceless relationships with potential vendors proving they are the best agent to sell their home. The independent data highlights an agent’s strengths and enables them to directly compare their performance with competitors.”
TwentyEA Spotlight offers:
- Fully personalised reports providing independently verified performance data
- Completely configurable setup with your brand logo and colours
- Simple user interface with bespoke report generation in just a few clicks
TwentyEA are experts in the UK home mover market, providing smart, specific and intelligent home mover data and insight to help agents better understand the challenges of the industry – and crucially how to apply this knowledge to leverage brand power. TwentyEA holds the UK’s biggest and richest resource of factual life event data including the largest, most comprehensive source of home mover data compiled from more than 29 billion qualified data points.
TwentyEA’s customer intelligence and engagement solutions leverage data and technology on agent’s behalf, enabling them to connect with target consumers using unique data insights into the key life events that stimulate customer demand. TwentyEA is part of the TwentyCi group of companies who use data science to improve commercial outcomes for clients.
Click here to find out how TwentyEA can help your agency.
