In this two-minute read, we look at what makes a fantastic working day for estate agents.
Lou Reed sang about it.
We’ve all dreamed, imagined, or, if we’re lucky enough, experienced one.
I’m talking about a perfect day.
I think it falls into two camps – personal and professional.
Your ideal day away from work may include being with close family and friends, a great meal and a memorable location. But what does your perfect working day look like?
For me, being in charge of your calendar is a crucial aspect of your working day that indicates whether you are going to be successful or not.
And that’s why at EweMove, we always educate new franchisees on the importance of not allowing anyone else to run their diary.
For example, if someone calls asking for a valuation at short notice (i.e. on the day of the initial call), we advise against it.
Why? Because your diary and day should be planned out properly and not subject to the whims of lukewarm enquiries.
I must stress – this mindset is not at odds with excellent client service. On the contrary, it helps deliver the type of exceptional customer care that has led us to remain the UK’s 1 Most Trusted Estate Agency since July 2015, according to TrustPilot.
So, what does my perfect working day look like?
For simplicity, let’s say you’re starting at 9 am and finishing at 5 pm. Of course, we all know an agent’s working day can look different to this, but the key points are the time blocking of the diary and the discipline needed to stick to it.
9 – 10.30 am. Prospecting and lead generating. Call up past contacts, deliver leaflets, send email messages and use persoanlsied video mesaages where direct contact isn’t possible.
10.30 – 12 noon. Appraisals. Getting out of the office and meeting people face to face.
Lunch break – Don’t underestimate the power of taking time out each day, even if it’s for just 30 minutes to recharge.
1-2.30pm Viewings. At EweMove, our franchisees conduct all viewings. Over the years, this hands-on approach has proven very successful in delivering the results our clients desire.
2.30 – 3.30 Buffer time. Nothing at all like Hammer Time, where you’d dance about in overly baggy trousers! But hey, if it gets you motivated to sell homes, why not? Also, having a buffer built into your day allows you some wiggle room when things overrun, and they often do. Or maybe you get to squeeze in yet another appraisal!
3.30 – 5 pm Responding and Progressing. Staying in constant contact with clients, responding to emails and calls and keeping the momentum going on sales transactions and chasing offers, are always a great use of time.
Of course, things out of your control can happen and knock stuff out of sync. But that’s often a lot rarer than you think, especially when you protect your time in a disciplined way.
I’m very interested to hear what your perfect day as an estate agent looks like?
Thanks for reading.
Nick