Homewords
Homewords have over seven years' experience providing bespoke, professional listings copywriting to all sizes and... Read more
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Overview
Homewords have over seven years' experience providing bespoke, professional listings copywriting to all sizes and types of agency.
We save you time, keep your vendors happy and enhance your brand.
Words Are Important
Often overlooked, proper professional listings copy defines your brand values, demonstrates your commitment to vendors and drives viewing appointments.
Well presented, inspiringly-written listings can also provide the backbone of any social media strategy.
Product range:
We offer a wide range of packages tailored to your specific needs, all priced on a per-property basis with no minimum comittment.
Service options start from simple delivery of listings copy via text documents and email. We can also provide custom edits for paper brochures, eCRM communications, social media and portal sites. Finally we can also directly manage your listings platforms and CRM systems on your behalf.
Problems we solve for agents
Property listings are your best opportunity to demonstrate your brand values, love for your inventory and set yourself apart from the competition. But all too many agents simply deliver a formulaic bullet list, or a paragraph or two of cliches.
We offer creativity, quality and originality. All delivered to the highest standards of written English in a consistent style and format, all while freeing up your team to focus on selling and all at a tiny fraction of your per property overhead.
Reviews
At the most basic level we return simple text documents over email. We can also produce site and platform specific edits, and work directly with the vast majority of CMS and eCRM systems, social media platforms and aggregator sites.
We charge per listing according to the length, style and format we've agreed upon with you, as well as any direct platform management tasks you require.
Our fees therefore vary accordingly, but typically comes in at around £100 per listing (+ VAT).
Setup / Onboarding
We'll examine your current offerings and provide a suggested template with a tone, style and format designed to meet your goals and reflect your brand values.
This will all be subject to discussion and approval on an initial call, and then further refined over subsequent rounds of delivery and feedback.
Training & Support
Once we deliver the first draft of any listing we will continue to be immediately available for whatever changes or additions you or the vendor may require prior to publication.
Solutions
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