A Kerfuffle Panel: The Advanced Rent Option - A game changer for the lettings industry
SORRY TO ANNOUNCE THAT PANEL WEBINAR HAS BEEN POSTPONED DUE TO EMERGENCY (COVID RELATED) REASONS. In the meantime for more insight into the ARO here is a agent testimonial from the Lettings Director at Choices, Graham Weldon giving his summary on how the ARO has helped to grow the Choices lettings portfolio:
Speakers:
- Simon Whale - Founder, Kerfuffle
-Catherine Shinerock - Marketing & Customer Care Director, Advanced Rent Option (ARO)
- Michelle McPherson - CEO & Managing Director, Hyde & Rowe
- Joe Mulligan - Lettings Consultant, Butler & Stag
- Graham Weldon - Lettings Director, Choices Estate Agents
Michelle Mcpherson, CEO & Managing Director, Hyde & Rowe
Multi Award winning CEO and founder of the local independent property agency Hyde & Rowe in South Croydon. Michelle is 2018 & 2019 awards winner for CEO today and a high level entrepreneur with significant business interests of raising businesses from the ground up.
Managing in excess of 70 million pounds worth of property for customer and investors whilst selling in excess of 12 million, and also founding a number of businesses, to include a large scale Social Housing business which has aided in excess of 25,000 families, within the continuing pandemic / crisis in the UK relating to housing.
Graham Weldon, Lettings Director at Choices Estate Agents:
‘I started in the industry 20 years ago at Countrywide in Southhampton, over my 11 years there I went from junior trainee to the top Lettings negotiator, to Manager where we got in the top three offices for national profits, three years in a row. Connell’s then came knocking, for whom I opened 32 letting branches from cold start across the South of England.
Choices then offered the opportunity to run one of the largest independents in the county, which I obviously jumped at as there’s a lot more autonomy with an independent than there is at a corporate and we’ve had a really great 4 years so far. I would have loved to have the ARO when I had the Connell’s offices as they were all from cold starts and I would have grown that business even quicker with it.’
Joe Mulligan, Lettings Manager at Butler & Stag, Shoreditch
Joe is Lettings Manager for the Butler & Stag flagship Shoreditch branch. Butler & Stag covers every aspect of property sales, lettings and property management. First launched in 2012 Butler & Stag Shoreditch quickly earned a reputation of trust and transparency, something that Joe and the team are very proud of.
Joe has several years’ experience in the property lettings business and is passionate about providing quality service to his clients.
Catherine Shinerock, Marketing & Support Director at Advanced Rent Option (ARO).
ARO launched in late 2018 as a way of offering landlords a year's rent upfront via the original pilot agent Choices, based in the South East. In Jan 2021 ARO formally launched the membership program for Partner agents, to enable a select group to offer landlords the unique opportunity to receive a quality full management service including a year's rent upfront, even when the tenants pay monthly.
ARO has proven to be a devastating weapon to win new landlord business, giving its members the edge over their competition, to attract and retain more landlords, which in turn helps them to build a larger, long-term portfolio.
Why tune in to this panel?:
We will be discussing:
- Insight into a unique marketing tool that gives partner agents the edge over the competition.
- Words from the horse mouth – first-hand partner agent testimonials on how they have been using the ARO to help grow their fully managed portfolios.
- Understanding of the solid foundations in which the ARO has been built.
Where can you watch the live panel webinar?
On the Kerfuffle Facebook page
The Advanced Rent Option (ARO) is a game-changer for anyone who is, wants to be, or wants to remain the market leader. If you would like the benefits from the ARO Membership for your agency, book a call with Gary Light to find out more and whether your territory is still available. Book here.
