Supplier spotlight - Area | Kerfuffle
10th Dec 2020
14:00 - 15:00

Supplier spotlight - Area

An agent's view of Area

Speakers: Lars Gooch, Head of Client Services & Co-founder at Area
Guests: Asad Riaz, CEO at Location Location

Join us as we sit down with Lars at Area and Asad from Location Location for our Spotlight webinar.

Lars Gooch has been working within the London property market for over 25 years’, with expertise across many areas of the industry, specialising in sales.

He’s continued to oversee the successful growth of Keatons to its current position of 9 offices and 100 members of staff over the past 22 years.

In more recent years, Lars has been heavily involved in the software side of the business, which has led to him taking up a secondary role at Area Technologies Ltd - heading up the Client Services team.

Area automatically responds to new leads, collects availability, builds a customer search profile, and suggests alternative properties. Area has 50+ different features to automate, prioritise the best leads and improve the performance of your estate agency. Key benefits of the system: Happier customers, better productivity, and increased profitability.

What we’ll be discussing: 

- Automation - now is the time to be assessing what parts of your business you can automate. Not just necessarily to save on wage costs but to also give yourself the best chance of providing the customer a seamless and effective service.
- Insights - it's no longer good enough to rely on anecdotal evidence of how well your front-line teams are processing leads and how busy they are. Every lead is a potential business opportunity and you need to know the hard data around who's doing what in your business when those leads land.
- Digital self-service - give the customers what they want and they want to be able to communicate with agents at a time that suits them and not always necessarily by having a phone conversation. Whether we like it or not, customers expect to be able to communicate digitally with us and not necessarily at the time's estate agents are traditionally open. Give them the platform to be able to tell you their search criteria and motivations to move, 24/7.

Why watch this webinar
The Area software provides all of the above and much more. And for dozens of leading independent estate agents up and down the country, Area has become an integral part of their business.

 Learn more by tuning in live on our Facebook page.

Watch the supplier spotlight now

Posted by

Janaki Kumar

kerfuffle marketing jedi

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